When users become more and more ad blind, and old ways of advertising fail  – advertisers have to use something called imagination to come up with new ways and places for advertising. A good example could be elevator advertising.

Elevator? Yes, according to statistics the average number of riders in a high-rise building is 500 people per day[1].  Besides automatically being unusual and eye-catching, these ads cannot be turned off like TV ads, and by some people are viewed more than once a day.

1. Folliderm: Bald Man

Advertising Agency: JWT, Brazil

2. Divorce Lift

Advertising Agency: g k k DialogGroup, Frankfurt, Germany

3. Gold’s Gym

Advertising Agency: Quadrant Communications ltd

4. Plastic Surgery Clinic: Be Born Again

5. Hairy Elevator

Prefer it this way? 98% of women do too.

Advertising Agency: Ponto de Criacao, Brazil

6. Durex: Better Shape, Better Sex

7. Great Lakes Science Center

Advertising Agency: Brokaw, Cleveland, USA

8. Shams Taekwondo School

Advertising Agency: JWT, Manama, Bahrain

9. Maxwell House: Wake Up

10. We Mine The Coal That Powers The Nation

Agency: Blattner Brunner, Pittsburgh, USA

11. Gold’s Gym: Overweight

Advertising Agency: PragmaDDB

12. Fiat Punto: Elevator Parking Sensor

Advertising Agency: Giovanni + DraftFcb Sao Paulo, Brazil

13. Swiss Skydive

Advertising Agency: Wirz/BBDO, Switzerland

14. Witness Against Torture

Advertising Agency: TBWA\RAAD, Dubai, UAEAdvertising

15. Fitness Company

Credits: Publicis

16. Bacel: Take Action. Love Your Heart

Advertising Agency: Lowe, Istanbul, Turkey

17. Superman the Movie

Advertising Agency: JWT, Brazil

18. Kill Bill 2

Advertising Agency: Uncle Grey, Oslo, Norway