This Awareness Campaign Celebrates Diversity And The Beauty Of Life's Scars (12 Pics)
A modeling agency shooting a campaign featuring models in bathing suits is a standard occurrence in the fashion world, but Zebedee Management's recent campaign is in a class by itself.
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A modeling agency shooting a campaign featuring models in bathing suits is a standard occurrence in the fashion world, but Zebedee Management's recent campaign is in a class by itself. Zebedee turned their models into golden goddesses to celebrate diversity, beauty, and uniqueness.
Co-founders Zoe Proctor and Laura Johnson were inspired by the Japanese art of repairing broken pottery, known as kintsugi or kintsukuroi ("golden repair"). In the repair process, there is no attempt to hide the damage. Instead, it's about embracing it and emphasizing its fractures. And often, the final result is even more beautiful than the original. Judging by the results, the co-founders have successfully implemented and explored this idea in the project. Now take a look at the photos of these absolutely stunning women.
Check out more of Demilked's posts featuring photographs celebrating diversity and inclusion here and here!
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Image source: Zoe Proctor, photographer @Murat Ozkasim
Image source: Zoe Proctor, photographer @Murat Ozkasim
Image source: Zoe Proctor, photographer @Murat Ozkasim
Image source: Zoe Proctor, photographer @Murat Ozkasim
Image source: Zoe Proctor, photographer @Murat Ozkasim
Image source: Zoe Proctor, photographer @Murat Ozkasim
Image source: Zoe Proctor, photographer @Murat Ozkasim
Image source: Zoe Proctor, photographer @Murat Ozkasim
Image source: Zoe Proctor, photographer @Murat Ozkasim
Image source: Zoe Proctor, photographer @Murat Ozkasim
Image source: Zoe Proctor, photographer @Murat Ozkasim
Image source: Zoe Proctor, photographer @Murat Ozkasim
#1 Georgina
Image source: Zoe Proctor, photographer @Murat Ozkasim
#2 Shani
Image source: Zoe Proctor, photographer @Murat Ozkasim
#3 Chantelle
Image source: Zoe Proctor, photographer @Murat Ozkasim
#4 Nancy
Image source: Zoe Proctor, photographer @Murat Ozkasim
#5 Vicky
Image source: Zoe Proctor, photographer @Murat Ozkasim
#6 Kathleen
Image source: Zoe Proctor, photographer @Murat Ozkasim
#7 Chloe
Image source: Zoe Proctor, photographer @Murat Ozkasim
#8 Monique
Image source: Zoe Proctor, photographer @Murat Ozkasim
#9 April
Image source: Zoe Proctor, photographer @Murat Ozkasim
#10 Lisa
Image source: Zoe Proctor, photographer @Murat Ozkasim
#11 Jade
Image source: Zoe Proctor, photographer @Murat Ozkasim
#12 Amy
Image source: Zoe Proctor, photographer @Murat OzkasimDE
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