Photographer Freezes Dancer In Time As She Performs In Bursts Of Powder

Published 10 years ago

Brussels-based photographer Jeffrey Vanhoutte captured the spectacular dance movements of a professional acrobatic dancer interacting with impressive explosions of powder.

The performance was actually arranged to promote a new line of coffee creamers produced by the Dutch company Campina Friesland Kievit, which specializes in powdered milk. In collaboration with the Norvell Jefferson creative agency  and a talented dancer, Vanhoutte managed to show the unexpectedly beautiful side of a product as mundane as powdered milk.

More info: jeffreyvanhoutte.be | norvelljefferson.com | kievit.com (h/t: mymodernmet)

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ad campaign, creative advertisement, creative commercial, dance performance, dance photography, Friesland Campina Kievit, full-post, Jeffrey Vanhoutte, milk, milk ad campaign, movement photography, Norvell Jefferson, performance photography, powder dance, powder milk, powder performance, powder photography, powdered milk, powdered milk ad campaign
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