That's How Bored Bookstore Employees Entertain Themselves

The guys at the Librairie Mollat, a bookshop in France, have been gathering quite a bit of attention lately thanks to their awesome photo series, in which they match readers with their book covers. The bookshop's Instagram account has already garnered the attention of over 23,000 followers, and you're about to understand why. The pics are not just quick snaps, they're executed so painstakingly well, that we had to double check if it's not Photoshopped. The cool bit is that you can easily do the same at home. And if you do try it out, make sure to share the results in the comments! More info: instagram (h/t)

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Here are examples of the same juxtapose technique used to travel back into Parisian past.